A form does not have to be a page of fields somebody scrolls past. It can ask one thing, wait, and use what it hears to decide what comes next: which question to show, which to skip, and what to say back at the end. Three settings do that, and each one is a dropdown or a panel in the builder.
A conversation has a beginning, a middle and an end, and so does a form that holds one. Each part below names the setting that switches it on, so you can check every claim here against your own dashboard.
1. When to ask
A form can sit on the page and wait, or it can open over the page at a moment you choose: as someone moves to leave, once they have scrolled part way down, after a set time, or when they press a button you name. You pick from a dropdown, and the same embed you already use carries it.
Where you set it: When the popup opens on the Settings tab of a form, under Display / Popup.
2. What to ask next
Split a form into steps and a visitor answers one thing at a time. Then put a field out of sight until an earlier answer calls for it, so somebody who came for a quote never reads the support questions. Steps that end up with nothing left to show are stepped over rather than shown as an empty screen.
Where you set it: Conditional Visibility on any field you pick in the builder.
3. What to say back
By default everyone who finishes sees the same thank-you message. Write two or three results instead and mark which answers count toward each one, and the form works out which result fits the person in front of it and shows them that one, with a button if you want to send them somewhere next. A scored form can hand out a total and a band as well.
Where you set it: What people see at the end on the Settings tab of a form.
These are three settings, so you can use any one of them by itself. A contact form that branches needs no popup. A newsletter popup asking for an email address needs no branching and no results. Turn on the part you want and the rest of the form behaves the way it always has.
Each of these is in the template catalog with its questions and its branching already set up. Open one, read what it asks, and start from it if it fits.
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